New PDF release: Business Innovation: Das St. Galler Modell: (Business

By Hoffmann,Lennerts,Schmitz,Stölzle,Uebernickel,Christian Hoffmann,Silke Lennerts,Christian Schmitz,Wolfgang Stölzle,Falk Uebernickel

ISBN-10: 3658071664

ISBN-13: 9783658071660

enterprise Innovation ist eine umfassende strategische Führungsaufgabe. Sie prägt das Unternehmen – und erfordert ein professionelles administration. Dieser für Praxis und Lehre konzipierte Band stellt erstmals ein ganzheitliches Modell der company Innovation vor und beschreibt detailliert Elemente sowie Gestaltungsmöglichkeiten aus Sicht der Unternehmensführung. Aktuelle Ergebnisse der Innovationsforschung werden von ausgewiesenen Experten präsentiert, erklärt und in das Modell eingeordnet. So wird deutlich: company Innovation ist kein Zufall, sie kann gezielt gefördert und realisiert werden.

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Business Innovation: Das St. Galler Modell: (Business Innovation Universität St. Gallen) (German Edition) by Hoffmann,Lennerts,Schmitz,Stölzle,Uebernickel,Christian Hoffmann,Silke Lennerts,Christian Schmitz,Wolfgang Stölzle,Falk Uebernickel


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